Monday April 7, 8:20 am ET
LOS ANGELES--(BUSINESS WIRE)--Vertical Branding, Inc. (OTC BB: VBDG.OB, News) announced today that it has received over $1 million in orders from major national retail chains for its innovative SteamBuddy? handheld steam cleaner. After successfully launching SteamBuddy in direct-to-consumer sales channels earlier this year, the Company expects to begin shipping retail stores in mid-May.
SteamBuddy is a versatile, lightweight, handheld steam cleaner ideal for clothes and other household fabrics such as drapes and curtains. By providing a controlled, on-demand burst of steam, SteamBuddy ?puts the power of your dry cleaner in your hands.? The innovative household spot steamer heats in seconds, is gentle on fabrics and packs easily for travel.
?SteamBuddy is affordable and easy to use, and provides today?s value-conscious consumer a low-cost and environmentally friendly alternative to conventional dry cleaning,? said Vertical Branding CEO Nancy Duitch. ?Since we launched SteamBuddy in January of this year, consumer and retail buyer response has exceeded our expectations, prompting us to shorten our timetable for retail roll-out.?
John Cammarano, President of Vertical Branding?s Retail Sales Unit, added, ?We have commitments for SteamBuddy from almost every major retailer we sell through, many of whom have already submitted purchase orders. We believe the product is a strong value and that the retail community has recognized the importance of that in today?s economic environment.?
As recently announced, SteamBuddy has also joined the roster of Vertical Branding products, including the ZorbEEZ? line, MyPlace? and Hot Legs?, that are now being marketed by our international distributor, North American Communications Consultants.
For further product information or to purchase SteamBuddy, please visit (www.buysteambuddy.com). The online SteamBuddy offer includes a water dispenser, a creaser, a fabric brush attachment and a SteamBuddy Cleaning Brush at no extra charge.
About Vertical Branding, Inc.
Vertical Branding is a consumer products company selling high-quality household, beauty and personal care products at affordable prices. The Company builds consumer awareness for its products and brands through direct response television, Internet and print advertising, with the goal of broader wholesale distribution to many of the country's largest retailers and drug chains as well as catalogs, home shopping channels and international distributors. Vertical Branding develops its own proprietary products and brands and licenses the rights to other select products that pass its rigorous screening process. The Company's hottest-selling products and brands currently include Hercules Hook, ZorbEEZ, EZ Foldz Step Stool and StarMaker Cosmetics.
Information Regarding Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such statements include information regarding the Company?s expectations, goals or intentions about the future, including explicit or implied statements as to product success. The actual results may differ materially from those described in or implied by any forward-looking statement. In particular, there can be no assurance that such statements will ultimately prove accurate. Other important factors are set forth in our Securities and Exchange Commission filings. All forward-looking statements speak only as of the date made, and the Company undertakes no obligation to update these forward-looking statements.
For Further Information, Contact:
RedChip Companies, Inc.
500 Winderley Place, Suite 100, Orlando, FL 32751,
(800) 733-2447,Fax: (407) 644-0758,
info@redchip.com
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